Local businesses prep for Valentine's Day

Don Kinzler Growing Together gardening columnist

Don Kinzler Growing Together gardening columnist

Local florist Sheri Fields, with Myers Flower Shop, has been busy this week for Valentine's Day.

On a typical day, Mayfield Florist does about 70 deliveries in Tucson and the surrounding area. The week before the actual holiday, employees will work around the clock putting together arrangements to be delivered.

Frank Diaz, the global marketing manager for the UPS Americas region, said the carrier has expanded its temperature-controlled floral operations in recent days "to move more than 514,000 boxes of flowers". "It gives them an opportunity to enjoy the flowers earlier".

Ranard Wood, a seasonal employee and resident of D.C.'s Cleveland Park neighborhood, has been working with flowers for the last 45 or 50 years.

Chatoff explains, "flowers are delivered fresh from farms to CFM".

Last year, AA Cargo said it also shipped more than 10 million pounds of flowers out of Amsterdam (AMS) into the United States.

Commonwealth Bank's latest spending data has revealed Australians spent more than $23 million on Valentine's Day past year.

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Williams is long in the flower business but stops short of saying he's gotten down the Valentine's Day preparation to a science. The independently owned florist will see an increase of business six-fold due to the annual day of romance. Beginning in early December, the prices shoot up, incrementally raising higher and higher closer to mid-February.

It's estimated that Americans are expected to spend $19.6 billion on Valentine's Day, which is up from $18.2 billion past year, according to the National Retail Federation (NRF).

That means that, on average, people will be spending $5.50 on pets for Valentine's Day.

"There used to be a time where we would depend on the phones and at a certain point we would turn them off", Hossini explained. "We don't have that much coming from California so didn't really affect us".

"We normally order 75 to 100 in a week". You can order an arrangement in person.

And unsurprisingly, florists experienced a whopping 500 per cent increase in sales on Valentine's Day a year ago compared with an average Tuesday that month.

"We also have candles and soaps, that's ideal to send with flowers", she said.

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