Nike Release 'Just Do It' Advert Starring Colin Kaepernick

Getty Images

Getty Images

When it was announced that Nike hired former San Francisco quarterback, Colin Kaepernick, for their 30th Anniversary "Just Do It" campaign, the social media world couldn't handle it.

He has also consistently railed against NFL players who kneel during the national anthem in protest of police brutality - the movement Kaepernick started - calling them "sons of bitches" and saying they should be fired.

It became a trending topic on Twitter and other social networks, with some fans urging a boycott of the company's clothes and trainers - even burning and cutting out the signature swoosh logos on their gear.

"Nike is getting absolutely killed with anger and boycotts", Trump said. I ask that you send them to 5555 Page Blvd, St Louis, Mo 63112.

Seven-time Wimbledon champion Serena Williams, who is also part of the new Just Do It campaign, tweeted out the image of her ad, alongside the caption: 'Especially proud to be a part of the Nike family today. About halfway through, he says, "Believe in something, even if it means sacrificing everything", an apparent reference to his career as quarterback for the 49ers, which ended a year ago following his controversial decision to kneel while the national anthem was sung to protest injustice.

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Nike's controversial ad featuring Colin Kaepernick has paid off, at least among millennial investors, according to data from Robinhood, a no-fee brokerage popular among younger traders.

Last November, Kaepernick filed a grievance against the NFL in which he alleged that the league and franchise owners colluded to keep him from signing with another team.

The issue of players kneeling during the national anthem could once again take center stage as the NFL season kicks off on Thursday.

"I grew up in OR and was around @Nike my whole life".

Watch Hannity's mini-monologue above, plus Tomi Lahren asking Californians what they think about Nike's Kaepernick ad campaign.

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